Managing a sales team is an extremely important and difficult job. To be successful, a sales leader must develop a wide variety of capabilities.
Organizations typically spend time and money training sales reps but rarely invest in their sales leaders. That is a mistake. The best way to build a high performing sales team is to start with the leaders.STM360’s training and coaching programs were developed in 2008 and evolve almost on a weekly basis. While building the program, Mike Stankus spent 6 months speaking to sales leaders across industries – from Front-line Managers to Chief Revenue Officers with a key focus on uncovering the fundamental elements and capabilities that make sales leaders successful.Each program leverages proven strategies, methods, tools and best practices that are utilized by thousands of sales leaders world-wide.Currently, the following programs are being offered for leaders of BDR, Inside sales, Enterprise Sales, Partner, and Account Management teams:
For new or struggling sales leaders
Teaches how to build and manage a high performing team
Covers 6 core sales management capabilities plus leadership principles
One to Three weeks to complete
Includes content, access to sales leadership methods and tools, and six one on one sessions
Participant applies key concepts to current situation and builds a “blue print” on how to succeed
For VP or CRO levels
Weekly or bi-weekly 60 minute sessions
Goal is to drive consistent over-achievement of revenue targets
Weekly session typically 50% working the 12 month plan, 50% on problem solving current issues
For organizations that have multiple levels of sales leaders and/or multiple revenue generation teams (BDR, New Logo, Account Management)
Ensures consistency of process, expectations, and accountability – key components of building a high performing sales team
Playbook details the 6 core leadership competencies for each functional area
Typically rolled out in a one to two day session with all sales leaders present
For organizations that have challenging growth targets and a dynamic environment
A four to eight hour session that covers past three months and upcoming six months
Review of past quarter performance, current capabilities, and readiness to achieve upcoming targets
Produces team alignment on strengths, weaknesses, and priorities for next 3 months
Typically attended by the higher levels of the sales leadership team