STMCoach

Sales managers play a pivotal role in every company. Tasked with executing the company strategy on the front lines, sales managers make an enormous impact on the company's financial results.

In spite of this importance, most sales managers are not provided with the coaching and training needed to succeed. The need (and desire) for proper guidance is paramount in today's challenging times.

STMCoach consists of two distinct offerings:

 

Sales Manager Development Program

Designed for front line revenue managers, this six week program consists of e-learning modules plus weekly one-on-one coaching sessions. The program is tailored to address the specific needs of each candidate and focuses on teaching skills needed to succeed in the front line sales manager role:

  • Leading teams
  • Territory assessment and assignment
  • Building internal relationships
  • Hiring top performers
  • On-boarding new hires
  • Accurate forecasting
  • Inspection and measurement
  • Communication and coaching
  • Building a market-leading team
  • How to make revenue targets

Upon completion of the program, the candidate, their supervisor, and the STM360 coach review a "go forward" plan for the candidate, detailing action items that will contribute the most impact in the upcoming three months.

 

Sales Leadership Coaching

Every executive faces challenges as they accept broader and more strategic responsibilities. STM360's executive coaching programs specifically address issues faced by executives transitioning from one role to the next.

The initial coaching relationship lasts eight weeks and is structured to address specific challenges faced by the participant. Other details include:

  • Designed for executives with direct or in-direct revenue responsibility
  • Currently coaching people in the following roles: CEO, COO, VP of Sales, Chief Marketing Officer, Head of Channel Sales, VP of Inside Sales, VP of Client Services, Regional VP of Sales, Director of Sales
  • Process includes four phases: Assessment > Plan Development > Coaching > Transition
  • Weekly one-on-one session with coach that includes candidate execution of assigned action items
  • STM360 coaches bring real world experience and have completed New Ventures West "Coaching to Excellence" Program

  


Read what our clients say:


"You do not learn sales management reading a book or taking a five day class. It can only be learned by getting a concept, applying it immediately, having the result measured and then trying it again. Better yet - having the opportunity to meet with an external sales coach that has been there and done that already! Having an external sales coach allows the sales manager to truly learn the techniques, and then come back to their coach and see if there is a better way to get to an outcome. Sales managers have no time to waste - no revenue can be left on the table, and are often frustrated by where to focus their efforts. STM360's program is here to fix that problem! Their six week blended on-line and live coaching program elevated our team's performance to an entirely new level. The results were outstanding with feedback praising the program as the best participants had ever experienced. Previous attendees now recommend it to their newly promoted the moment it says sales manager on their business card. It is my pleasures to work with STM360 at any company were I manage sales force development."

Tamera Schmidt - Sr. Manager, Global Sales Force Development, Check Point Software

 

"Mike has been invaluable to me and my career. His approach to coaching and training was so effective because of the personal interest he took in understanding my business, our company dynamics, and in me personally. His ideas and recommendations were always tailored to me and my business, which usually meant that the impact was immediate. But more importantly, the influence he has had on my approach to the business will pay dividends for my entire career. He went beyond being a coach as part of a ‘leadership development program' and became a trusted mentor who took sincere interest in seeing me be successful. It is this personal touch, coupled with his rich ideas, deep expertise, and disciplined approach that makes Mike invaluable to those he coaches and mentors."

Tom Benton - Senior Director, Oracle